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This Concept Map, created with IHMC CmapTools, has information related to: Business Model, Transaction fee defined as A company receives a commission for enabling or executing a transaction, Business Model Examples are viral Marketing, description of all products and services includes business plan or a business case, business plan or a business case is a subset of Business Model, description of the customers includes business plan or a business case, business process required to make and deliver the products and services includes business plan or a business case, Revenue Models examples are Transaction fee, Affiliate fee defined as company receives commission for referring customers to other Web sites, structure includes Revenue Models, Advertising Fee defined as company receives money for showing Advertisment of other company, Business Model find more information in the linked file, ONline Direct Marketing Examples are Business Model, A list of the resources required includes business plan or a business case, Revenue Models examples are Advertising Fee, viral Marketing is word of mouth, Business Model is A method of doing business by which a company can generate revenue to sustain itself, Subscription fee Exmaples are Revenue Models, company(website) give services to customers who pay a monthly access fee defined as Subscription fee, Revenue Models examples are Affiliate fee, description of the organization supply chain includes business plan or a business case