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Persuasion Strategies, Persuasion Strategies effectively use Contrast Effect, 4. Reservation impact choice of 6. Qualifier, similarity types stylistic, stylistic to act, Emotional Appeals general appeals guilt, 4. Backing ??? 3. Warrant (implied, not explicitely stated), value of fairness challenged with "Why won't you let me do it when you let ___ do it all the time?", credibility is based on percieved as trustworthiness, similarity types substansive, Two-Sided Speeches you will acknowledge the weaknesses in your argument